Sunday, August 22, 2010

US Box Office Estimates August 20-22 2010

A rash of new films coming out has put the table into a bit of a tizzy. Five new films all at once is a lot, especially when they're all semi-strong films that would ordinarally take 3rd or 4th spot on a typical weekend. As it is, fighting between themselves, they've all knocked each other down a bit, but they've given the consumer choice, which is a good thing.

Last week's ensemble-based leader takes point again, as the Expendables set sights on the top spot. Meanwhile, Vampires Suck nipped past RomCom Eat Pray Love, to take second by a neck.

Three very close films next, all comedies, altough the 3D film did the poorest. Then another close battle between two new films, The Switch, (another artificial insemination film, after April's Back up plan - who says originality is dead?) and the Nanny McPhee sequel. All the new films have pushed recent big-draw Inception down to 9th while superhero flick Scott Pilgrim is at 10th.

Rank (last week) Film Weekend Gross (Millions) Theaters Total Gross to Date (Millions) Weeks on release
1 (1) The Expendables $16.9 3,270 $65.3 2
2 (N) Vampires Suck $12.2 3,233 $18.5 1
3 (2) Eat Pray Love $12.1 3,082 $47.2 2
4 (N) Lottery Ticket $10.6 1,973 $10.6 1
5 (3) The Other Guys $10.16 3,472 $88.2 3
6 (N) Piranha 3D3D $10.10 2,470 $10.1 1
7 (N) The Switch $8.43 2,012 $8.4 1
8 (N) Nanny McPhee Returns $8.40 2,784 $8.4 1
9 (4) Inception $7.8 2,401 $262.0 6
10 (5) Scott Pilgrim Vs. the World $5.2 2,820 $20.9 2
It’s important to remember, these figures for the weekend are released lunch-time Sunday, so estimate Sunday’s figures, there may be some discrepancies. Figures provided by BoxOfficeMojo. Click here for the full weekend figures.

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